When you present a product, but then do not allow the interested parties to buy it (for too much demand or low production, that’s not the point), then you run the risk of stain the perception that the public has of that product , whether or not it is valid from a technical point of view.

It is a bit what’s happening to Nvidia with tabs GeForce RTX 3000 , with models so far presented undoubtedly requested and innovative, but at the same time unavailable , so much so that the central theme when speaking of the new proposals is no longer that of performance, but a very limited availability, with many sites that will deliver them between the end of the year and the beginning 2021. Nvidia speaks of an unprecedented request, but among fans the term “ paper launch” is now frequently used, that is a launch on paper, not effective.

AMD doesn’t want to repeat when it’s happening to Nvidia and to this has distributed to the resellers a series of lines guide to follow to avoid as much as possible problems during the purchase phase for those who want to buy a Radeon RX GPU 6000 or a Ryzen CPU 5000. Notwithstanding that this does not mean that everything will necessarily go for the best, it is interesting to see how certain cases “make school”.

The YouTube channel RedGamingTech has unveiled the contents of a document in which you can understand how AMD does not want a “day one” cut down by bots and so unsatisfactory for customers to be transformed into a media boomerang. AMD asks partners to implement mechanisms and tools for real-time detection of bots , in order to block very fast and bulk purchases by the so-called “ scalpers “, or those who buy large quantities of an asset to create a shortage and resell it at prices above the norm. Vultures, in short.

AMD asks to implement a CAPTCHA verification system to determine if the purchase is made by a human or not and also of ” limit purchases at launch to 1 per end user , rejecting subsequent orders containing the same information as name, email address or billing / delivery address “. Another stake is on reservations , with AMD recommending a queue-based notification system , which allows fans to occupy their seat in an imaginary queue to be notified if the product becomes available again and have the time to really buy it.

The company also asks to switch to the “manual” order process at launch, in order to validate the orders adequately with “minimal delays” and also to limit the number of sales of new CPUs and GPUs to companies in the first three weeks since launch . Finally, AMD tells partners to allocate inventory “only when a customer submits an order or sets a time limit on how long a customer can keep our product in their cart. Inform customers that purchases are not guaranteed until when the order is not sent “.

All these countermeasures should safeguard stocks and create less imbalance compared to what Nvidia experienced at the launch of the GeForce RTX 3080 . It is not clear at the moment how many Ryzen CPUs and Radeon GPUs are available in the various shops, so it is not to know if the initial demand will be met thanks to the solutions implemented, we can certainly say that nothing seems to have been left