FCA at CES 2021 with a virtual stand

Source: HW Upgrade added 12th Jan 2021

  • fca-at-ces-2021-with-a-virtual-stand

FCA will attend the virtual CES with a dedicated website. Among the many contents, Jeep Wrangler 4xe in augmented reality and Alfa Romeo Stelvio Quadrifoglio

by Rosario Grasso published on , at 09: 31 in the Technology channel

FCA

The CES of Las Vegas , for the known reasons linked to the COVID pandemic – 19, this year there will not be in the usual version physical, but all the producers have organized themselves to be able to display their offer in a virtual key. In recent years the space for the automotive sector at CES has been increasingly weighty and the 2021 will not be an exception. FCA will also participate.

FCA virtual booth

Will do this via one virtual stand accessible at fcaces website 2021. com. This will allow you to admire all the new models of the FCA Group from different angles and to study how the technology works. Alfa Romeo Stelvio Quadrifoglio and Jeep Grand Wagoneer Concept , together with various electrified models, will be part of the fleet available through the website.

Uconnect 5

Uconnect 5 is the new version of the FCA vehicle infotainment system, already available on some models, including the new Fiat 500 electric . Based on Android, Uconnect 5 is ready for 5G and integrates Android Auto and Apple CarPlay wirelessly. It supports voice commands via Amazon Alexa and will stand out for more effective OTA updates. Given that CES has historically always been focused on technology, the new Uconnect 5 will receive a lot of attention in this context.

Augmented Reality

The FCA website for the CES 2021 also allows you to view some models in Augmented Reality , which increases involvement in the viewing experience and allows you to see all the details of the vehicles. The site integrates, in fact, one of the recent Google features that allows, through the Google app , to view the three-dimensional models of cars and contextualize them within familiar scenarios. Users use a QR code to make the Google site and app interact, and can change the colors of the cars and view the details of the interiors.

The CES 2021 takes place from 11 to 14 January .