Hyundai’s luxury vehicle brand Genesis used 3,281 drones to create its logo over Shanghai’s skyline on March 29th in celebration of the brand’s arrival in China. That number of drones sets a new Guinness World Record for “The Most Unmanned Aerial Vehicles (UAVs) airborne simultaneously,” according to a Genesis press release.

You can see a picture of the Genesis logo formation at the top of this post. Genesis also made a video that showed off some additional drone formations, including a hand, two of the company’s cars, and… a double helix?

Genesis’ record edges out the previous one held by Shenzhen Damoda Intelligent Control Technology, which used 3,051 drones in a display on September 20th. Here’s a video of that display, which I personally think is even more impressive than Genesis’:

Intel held the record at one point as well, using 1,218 Shooting Star drones to create the Olympic rings over Pyeongchang for the 2018 Winter Olympics.