Netflix and Amazon want to expand non-fictional offerings

Source: Heise.de added 28th Oct 2020

Netflix and Amazon Prime Video want to strengthen their non-fictional offer in Germany. “There is definitely a need for non-fictional programming. In this respect, we will continue to expand our offering,” said Netflix’s Director of Content Acquisitions & Co-Productions for German-speaking countries, Kai Finke, in a panel discussion on Tuesday 34. Munich Media Days.

Strong demand The managing director of Amazon Prime Video Germany, Austria and Switzerland, Christoph Schneider, said at the industry meeting: Tests and results showed “that this content is in high demand”. He emphasized: “We will produce more there. That does not mean at the expense, but in addition to the fictional content.”

are classic streaming services Series and films. In recent years, they have also expanded other offers such as documentaries or shows.

Netflix leader Dem According to the latest digitization report from the media companies, Netflix tops the list for the use of streaming services in Germany. About a third (32 percent) of the population aged 14 in Germany and over watches Netflix-In at least once a month

Read the full article at Heise.de

brands: Amazon  Schneider  Tops  
media: Heise.de  
keywords: Amazon Prime  Netflix  Prime Video  

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