Snapchat - Page 4 of 4

Well-known iOS developers don't want the Mac

One of the great advantages of the new ARM Macs, which Apple will probably introduce on Tuesday evening, is the fact that they can also run iOS and iPadOS applications without changes. Apple has specially integrated routines into macOS 11 aka Big Sur, which make touchscreen programs usable on the Mac. The code itself does not have to be changed, after all, the iPhone and iPad also run on Apple’s ARM chips. However, Apple has built in a barrier: not every iOS or iPadOS app will run automatically. Instead, the group offers its developers to prevent execution on the Mac.

A common app store for all programs You can recognize in Apple’s new App Store, which is now merged with Apple Silicon on Macs. As 9to5Mac reports, various well-known developers have decided not to release their iOS or iPadOS apps for the Mac at first .

By default, programs always appear in the “Unified App Store”. But there is an opt-out option that developers can easily choose. This applies to the official Facebook app as well as to its daughters Instagram and WhatsApp. The iOS version of Messenger doesn’t run on the Mac either.

Facebook and Google don’t want Google doesn’t always go along with it either: Google Maps, Google Drive and Gmail are annoyingly missing. Well-known games such as “Real Racing 3”, “Candy Crush” or “Among Us” also remain outside. Among others, “Subway Surfers” and “Temple Run” are available. Netflix is probably participating in streaming services, but Amazon Prime Video and Disney + are missing. Apparently, Snapchat will also not be available.

If an app is available for iPhone and iPad, but not for Mac, the download is of course only possible on these devices. Otherwise, Apple states that the app was designed for iPhone or iPad, but runs on macOS, although it is “not verified”. It remains to be seen what problems iOS and iPadOS applications will actually cause on an ARM Mac. Apple promises at least broad compatibility. However, certain features are simply missing – in addition to the missing touchscreen, a Mac, for example, has no cell phone chip, at least according to the current status.

(bsc)

Snapchat: Sales grow by 52 percent, numbers remain in the red

The growth of the Snapchat photo app in the midst of the corona pandemic made a big impression on investors. Operating company Snap shares jumped almost a quarter in after-hours trading on Tuesday.

Snap increased third-quarter sales year-on-year 52 percent on 679 million US dollars. That clearly exceeded the expectations of the analysts – and can be a signal for a strong advertising business even in the Corona crisis. One concern in the market is that companies affected by the pandemic are scaling back their advertising and thus the business of Internet platforms is sagging.

At the same time, Snapchat could also benefit from a Facebook that lasted several weeks -Boykott benefited from some large advertising customers at the beginning of the quarter. The action should point to hate speech on the world’s largest online network. Snap did not provide any information on whether part of the ad budget had migrated to Snapchat. CFO Derek Andersen noted, however, that the re-evaluation of social media platforms by advertisers has brought Snapchat a better relationship with many of them.

Snap initially had a significant boost at the beginning of the Corona crisis for his business – but then missed its own sales forecast in the second quarter.

The number of daily active Snapchat users rose within three months from 238 to 249 millions. The trend that this growth no longer comes from the largest markets of the USA and Europe established itself. In North America, the daily number of users stagnated at 90 million. In the Europe region, in which Snap also counts users from Russia and Turkey, it grew from 71 to 72 Millions.

Continued losses Bottom line, Snap continued to post red numbers of just under 200 million dollars – after a loss of well 227 million dollars a year earlier. The losses are still due, among other things, to how the remuneration of employees with Snap shares is booked in the balance sheet.

Snapchat was originally primarily known for images that disappear on their own, but is now trying also strengthened to establish itself as a platform for media content. Among other things, sports content has recently become much more popular.

In addition,

Snapchat’s anime lens was a huge hit, Snap confirms

Snapchat’s anime filter was used more than 3 billion times in the first week after it was released, Snap said today, confirming what we already knew: it was a huge hit.

The filter, which morphs its subject into an anime character, is just the latest in a line of fun AR lenses from Snapchat that have gone viral and helped drive usage on the platform. During its third quarter, Snapchat had 249 million daily users, up from 238 million last quarter. The company’s revenue was also up to $679 million, a 52 percent increase even as the pandemic chilled ad spending elsewhere.

There are signs that Snap’s growth is more robust than drive-by filter users. The average number of Snaps created each day is up 25 percent year over year, the company said (though it didn’t say exactly how many that is). Time spent watching shows on Snapchat also grew by 50 percent.

Snap called out the success of its AR features, in particular, when highlighting where it saw growth in the longer term. “The adoption of augmented reality is happening faster than we had previously anticipated, and we are working together as a team to execute on the many opportunities in front of us,” Snap CEO Evan Spiegel said in remarks alongside the company’s earnings release for the third quarter of 2020.

Though Snapchat tends to get less attention than other social networks, it’s among the bigger apps out there. Twitter reported